Money Tips & Advice

Microsoft Corp. today announced e-Tech Software, Inc. has become the first Small Business Specialist in the Duluth, Ga. metropolitan area. To attain this new designation, e-Tech Software has demonstrated expertise in planning and building solutions for small businesses. As part of the Small Business Specialist Community, e-Tech Software will receive a rich set of benefits from Microsoft, including access to training specifically designed for the small-business industry, small-business marketing materials for reuse, special partner offers, and the ability to use the Small Business Specialist logo in marketing materials, which can help give the company a competitive advantage in the marketplace. The Small Business Specialist Community, available as a competency-like designation as part of the Microsoft® Partner Program, was developed in response to input from customers and partners that expressed a need to build easier connections that enable small-business customers to quickly and easily identify technology partners best suited to support them. “Small businesses are looking for partner companies that understand their unique business needs,” said Steve Guggenheimer, vice president of small business for the Small and Midmarket Solutions & Partner Group at Microsoft. With resources like the Small Business Specialist Community and the partner locator tool on the Microsoft Small Business Center Web site, it will be much easier for area small businesses to identify local partners that are best able to address their specific needs. We are confident this offering will help e-Tech Software reach its full potential by creating more visibility, opportunity and demand in the local small-business segment.” “e-Tech Software is extremely pleased with our status as a new Small Business Specialist,” said James Sanford, President at e-Tech Software. “This special designation allows e-Tech Software to effectively promote ourselves to customers as having proven expertise in delivering high-value, strategic solutions for small businesses. For our southeast regional customers, Small Business Specialist status provides e-Tech Software with early line of sight to new products, services and programs from Microsoft, which can extend the value we bring to our client relationships.” As one of the requirements for attaining Small Business Specialist status, e-Tech Software had to pass Microsoft’s Small Business Sales and Marketing Skills Assessment, designed to test the company’s knowledge of the dynamics and dependencies of the small-business market, as well as the value to small business of several software solutions, including Windows® XP Professional, Microsoft Office 2003 and Windows Small Business Server 2003. In addition, at least one individual in the company had to pass a certification exam that measures the ability to design and implement solutions for the small and medium-sized business by using Windows Small Business Server 2003 and the Windows Server System™. The Small Business Specialist Community was announced earlier this month at the Microsoft Worldwide Partner Conference 2005. To enroll, partners can go to https://partner.microsoft.com/smallbizspecreadiness. Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft, Windows and Windows Server System are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries. The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
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Marketing Suggestions – How To Improve your Chances of Success!
There are people that have turned internet marketing into a profitable business. The internet marketing tips we’ll be talking in this article have been way tested and can help you start your online business beyond your dreams.
One of the most important Internet marketing techniques that you need to keep in mind is to know the value of following up with your prospects. We do know that all online marketers want to have the highest conversion rate, own the biggest list of costumers/prospects and that is something they know needs to be worked on.
You can easily follow-up, we know you know this, by getting an auto responder and putting an opt-in box on your website. Every top Internet marketer knows the value of building a list of prospects and then slow and steady, follow up towards making the sale.You can start off with 6 or 7 emails in the queue, scheduled to be emailed out on regular time intervals. Never engage in selling like a pushy mad man forcing the sales, but rather you need to create a relationship by providing value.

If you do this properly, you will see positive changes, but honestly a lot depends on your market cause some markets just do not respond to the list building one bit. After some of your subscribers become customers, then you can begin to make other offers to them after you continue sending them good content. So grabbing your prospect’s contact information and following up them with good content opens up many doors, since you’ll be building a relationship with them overtime. This is another path to business growth, more sale opportunities, and slowly your business will become more stable.I suggest that you give to press releases some serious thinking because, if you do this in the right way, it can be highly effective at delivering targeted traffic to your business site. Whether you have a brand new website to announce, or a new product you’ve created; you can almost instantly create a powerful buzz of traffic by doing press releases. There’s really no shortage of online press release distribution sites that will help you spread the word. It’s best to include some items of actual news in your PR, and also you’ll need to pay attention to the correct press release format. People in your target market will notice your press release, and the expected result from that is to produce traffic.
You should not start your marketing campaign until you’ve defined a good and objective action plan. When you have a clear objective in mind, you’ll know what direction to move in. If you’re not sure in this area, it becomes difficult to succeed. In order to be able to achieve something, you have to know what it is you’re after. You will find that the sharp you are, the more successful you’ll be. There are many other online marketing ways that can make a huge difference in your success path. All that you need to do is to take the required action steps to make it happen.

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